St Helens Council is launching a new initiative to raise awareness among parents, grandparents and carers about the dangers to young children of incorrectly fitted or inappropriate child car seats.
Last year alone 71 per cent of child car seats were found to be not safely fitted or incompatible to the child/vehicle.
In tackling this vital road safety issue, the council has adopted the award-winning Good Egg In-Car Child Safety campaign to benefit from its proven record of success in significantly reducing casualty rates among child passengers throughout the UK.
St Helens Council’s Cabinet Member for Community Safety, Councillor Lisa Preston said: “It’s a startling fact that an unrestrained child passenger can suffer fatal injuries in a collision at less than 5mph.
“Although well intentioned parents may install a child car seat to protect their child, the danger of serious injury is just as great if the seat is not fitted properly or if they have chosen the wrong type of seat for the height, weight and age of the child.”
A free car seat checking event will take place during Child Safety Week to ensure maximum coverage across the region. Taking place from 11am – 4pm on Thursday 9 June come along to Tesco Extra, St Helens Linkway, St Helens WA9 3AL.
Parents can find out more about the campaign by contacting St Helens Council’s Road Safety Team on 01744 671656 or by visiting www.goodeggcarsafety.com
Councillor Preston added: “We are delighted to be launching the Good Egg campaign in St Helens and strongly urge anyone with responsibility for carrying children in their car to learn more about this vital issue by visiting the website – and, most of all, by getting their child car seats checked out by experts at the event for complete peace of mind.”